What caused Microsoft to stumble and lose billions in market Essay

What caused Microsoft to stumble and lose billions in market capitalization - Essay ExampleThis is evident in a new world of culture in social media and entertainment. The company failed to adjust to the post-PC world, and this saw companies such as Google, Samsung, and Apple gain to a greater extent ground in the digital world.Another cause of the stumble of Microsoft has been a lack of diversity in the digital service and technology line that they boosted of controlling. For a company to adequately control the market it operates and attach the market share diversity in service and product provision is necessary. This goes a long elbow room in spreading risks being digital service industry is dynamic. Microsoft as a company avoided this and concentrated on creating software that make PC run. Microsoft didnt take advantage of their market strength and assume the role of full-line digital device and Service Company. For instance, the company relied heavily on other companies such Dell, Nokia, HP to develop PCs, phones and Tablets that run their Software due to companys inability to develop their hardware. Eventually, Microsoft lost a lot of billions in market capitalization